PNR Q1 Insights | Searching for Truth in your Strategy

January 10, 2023

Hi everyone, I hope that you had a happy holiday break!  

We’re excited to kick off the new year and showcase some of the projects we’re working on. 

What would have to be true

Our role at PNR has evolved from merely helping organizations planning to discovering much deeper insights about their strategy. This involves a much more intense conversation about what differentiates a company from its competitors. 

As always, we are inspired from the research of Roger Martin and the *what would have to be true* framework.  

Strategy in its essence is about uncertainty and taking a course of action that will get you to reach a higher plateau. When a company wants to map out where it wants to go, the possibilities that emerge are hypothetical in nature. This framework helps ask the right questions in search of minimizing blind spots and understanding the “truth” as much as possible.

We conducted several client workshops using this framework and are looking forward to continuing to experiment in search for the truth as best as we can.

Platform Innovation

The progress of low code/no code tools is remarkable. We are in the process of redesigning our software platform using Bubble and this will allow us to design new product features at a much faster rate.  Stay tuned for some big updates on this front!

Our most popular content

Our most downloaded podcasts from the past quarter:

At the forefront of AI with Hugo Larochelle, Research Scientist @ Google | EP#230

We spoke with Hugo Larochelle, Research Scientist @ Google. Hugo is  the lead of the Google Brain team in Montreal, adjunct professor at Université de Montréal and a Canada CIFAR Chair. His research focuses on the study and development of deep learning algorithms.

Tech for Good EP#09 | Solving big ass problems with Sam Ramadori, CEO @ Brainbox

We spoke with Sam Ramadori, CEO @ Brainbox. Sam is a recognized private equity expert and senior executive with significant experience in identifying investment opportunities and supporting management teams in developing and executing growth-oriented business plans. Sam joined the BrainBox AI team in the spring of 2019 and oversees the execution of the company’s growth-oriented business plan as well as investor relations.

Tech for Good EP#08: Reimagining rehabilitation with Sarah Lambert, Co-founder & CEO @ Ora Medical

We spoke with Sarah Lambert, Co-founder & CEO @ Ora Medical. Sarah’s personal mission is to provide walking ability to disabled patients. Her experience in the physical therapy field illustrated the lack of access to daily rehabilitation care for people with mobility impairments. Following this realization, she surrounded herself with a talented team of engineers to reproduce her physical therapy treatments remotely, aided by AI. Ora Medical now continues to grow and help revolutionize physical rehabilitation practices in an ever-changing digital world.

Our favorite articles:

Strategy-Making in Turbulent Times Harvard Business Review (reading time: 30 minutes)

In the traditional strategic-planning model, managers attempt to forecast how markets will evolve and competitors will respond, and then define a multiyear plan to position their company to win in this future state. That worked well when markets were more stable and the primary factors influencing future growth and profitability were easier to forecast. But the world is now changing so quickly that no business can plan for every eventuality.

Endless Media The Generalist (reading time: 23 minutes)

You have probably heard about Chat-GPT and its growing popularity. This article details its potential impact on media & content writ large. Will shared cultural references disappear? It’s very hard to say since it’s so early. The possibilities feel endless, just like how our media will be.  

Wishing you all the best,

The PNR Team