The rise of predictable (and boring?) marketing

Will marketing be bought and sold like a futures commodity on the stock exchange? If we are to believe recent trends, this feels almost like…

Talent is everything, period.

I have heard this debate many times, and it usually goes along these lines: Mr X: “Without talent, any business is irrelevant.” Mr Y: “maybe,…

Digital strategy is dead

Digital strategy is dead. There is no longer a need to specify that digital needs to be a strategy onto its own. It is now…

Q1 2015 PNR Update

The Path to Omnichannel glory

The business world loves its buzzwords and there isn’t one as heavily used as Omnichannel in recent memory. Perhaps for the exception of Big Data….

Burning the boats or how to quit your dream job

Starting a new job is always unnerving. At the start of 2011, I started a new job with much excitement but also with some trepidation….

Response to Responsive

I was at one of those way-too-early-breakfast-meetings about 4 years ago, and overheard a business owner in the tech sector completely buzzword-shame another business owner…

Burning the boats or how to quit your dream job

Starting a new job is always unnerving. At the start of 2011, I started a new job with much excitement but also with some trepidation….

Nothing is wrong with Canadian Retail (yet)

The start of the 2015 has coincided with unprecedented pessimism about the Canadian retail landscape. The recent announcements came in back to back and shocked…